Mercy was employed as an accountant by one of our clients. She had
been good at her work but over time her performance has been
deteriorating. She was put on performance notice. She had given up on
her fate in the organization until one time her boss gave me a call. She
asked me to administer our psychometric tests on her.
It is
through our two tests that we had helped the organization hire it's 3
top sales people in the last 2 years. Mercy was not impressed by the
fact that she was being asked to take some tests that she knew her sales
colleagues had taken. She had been a trained accountant. She did not
have anything to lose except some 45 minutes to do the test.
Once
the tests were completed we sent the report to her boss. Mercy was a
lion. Among the three sales people we had hired one of them was a lion
while the other two were horses. (We have 21 animals that represent
different personalities). The boss was not shocked. She was also a lion
and that is what frustrated her so much about Mercy. She knew she could
work and get the results.
We had a meeting where we presented the
report to Mercy and her boss and made a suggestion that probably it
would be good idea if Mercy moved from accounts into account relations
management role. In accounts she worked a lot with paper work and was
expected to stick to a routine. As a lion this was not easy. She got
motivated by tangible achievements and pursuing goals. She enjoyed
taking leadership roles and taking up challenging roles. All these were
available in the account management role.
Within a month Mercy
had started bringing in orders from previously dormant accounts. She was
the employee of the month. She was not yet the top sales person but she
was so committed to becoming one within the next six months.
Mercy is like many other employees. People who could be easily described
as role pegs fitted into square holes. They hold onto a job because of
the paycheck. There performance is ok due to sheer commitment but in
many cases they will never be spectacular in the job. Their position or
role does not utilize their strengths. If you have a hunting position
you don’t use a sheep for it, get a lion.
There are other
employees who never get to know themselves and as a result try to fit
into a mold they suppose is expected of them. They are copies of others
rather than the best original of themselves. Self awareness is probably
the most important element in emotional intelligence. When we are aware
of our qualities we are able to turn them into strengths and be aware of
them when they are our blind spots in the roles that we have. We get to
know why we do things the way we do them and how that impacts the
results we get as well as how we relate with others either as colleagues
subordinates and bosses.
When filling a role it is sometimes to
try creating the profile of the candidate that will best in a position
and pursue that candidate. Other times it has been found that candidates
of a particular personality type fit in a certain organization while
another might struggle. This is because built in an organizations
culture is its personality. That is one reason why an employee who was a
super star performer in an organization struggles in a similar role in
another organization and vice versa. It is synonymous in having a
peacock amongst plough bulls or a hare among German Shepherds.
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Email: info@growthpartners.co.ke or Call +254 20 8012627 to book your spot
A blog about Selling, Sales and Sales Management. This includes :Sales Training, Sales Recruitment, Sales Compensation, Sales Incentives, Sales Motivation, Sales Aptitude Testing, Sales Strategy, Sales Trainers, Sales Drive, Sales Dashboards, Sales Coaching, Sales Planning, Sales Meetings, Sales Aptitude Testing, Sales Hire Onboarding, Sales Organization, Sales Appraisals and 48 Laws of Selling
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Thursday, 11 August 2016
Monday, 6 June 2016
STRATEGIC SELLING SKILLS COURSE
Win More Business, More Often from Large Companies, Multi
Nationals, NGOs and Public Sector Institutions
Faced with customers who are more demanding more value at
lower prices, competitors who are more vicious and a market that is seeking to commoditize every
value, today’s sales person needs to be more strategic in his/her approach to
win more clients, close more sales and protect their customers from the
competition.
Strategic Selling Skills Course has been designed to equip sales people with essential skills,
techniques, tools and strategies to thrive and excel in this environment.
Sales person who is armored with right weapons will
outperform every other sales person who is not well equipped.
Course Objectives:
The course is designed and delivered,
to equip the sales people with the skills, tools, strategies and tactics to accomplish the following:
1.Close more profitable and large sales to achieve
company and personal sales goals;
2.Generate and develop high potential sales opportunities;
3.Overcome fear of talking to key decision makers
large prospects and clients;
4.Create, manage and nurture relationships that
would open up new opportunities and get sales closed;
5.Build and manage an ever rich business pipeline
with opportunities that convert;
6.Unlock various obstacles that are thrown in the
way of making a big sale;
7. Adopt a sales approach that is consistent with
their personality strengths while utilizing other tools to manage around
personality weaknesses;
8. Aggressively and tactically follow-up of high value
opportunities;
9. Be results focused in planning and execution of their sales calls
and meetings;
10.Make winning presentations to decision makers;
11.Carry out persuasive sales conversations with
senior executives;
12.Initiate and manage relationships with quality
prospects who are easy to convert into customers.
Course Content
The course will be covered as follows:
Module |
Content |
Pipeline Management
|
Customer Profiling
Lead Generation Strategies Prospect Qualification Prospect Nurturing Follow-Up Management |
Consultative Selling
|
The Consultative Process
Effective Presentations Objection Handling Closing Mastery |
Sales Communications
|
Effective Presentations
Nonverbal Communication Sales Conversations Persuasion Strategies |
Selling to Large Organizations
|
Tactical Vs Strategic Selling
Value Design
Buyer Influences |
C-Level Selling
|
What CEOs Want
Conversations that Win CEOs Managing CEO Relationships |
High Value Client Relationships
|
From a Customer to a Client
Lifetime Value of a Customer
Customer Relationship Model
Techniques for Growing Customer Relationship
|
Leveraging your Sales Personality Strengths
|
Know your Sales Personality
Discover your Sales Strengths Putting Your Strengths to Work Managing Sales Personality Weaknesses |
Investment
Investment:
KES 28,500 +VAT per Participant
Venue
The Nairobi Safari Club
Date
September 8th & 9th 2016
Lead Facilitator
Sam Kariuki- Course Designer & Lead Facilitator
Sam
Kariuki is a sales strategist and business growth consultant. He helps set up
high performance sales organizations, develop sales growth strategies, design
scalable business models, identify and remove sales growth constraints and
trains business owners, managers and sales staff on ways to effectively grow revenues,
open new markets, acquire new customers and multiply value from existing
customers.
Sam
has developed various tools that help businesses hire top sales producers and
develop existing ones to achieve set targets.
Sam
has over 10 years’ experience in sales training, sales recruitment and business
advisory. He has trained and consulted for various blue chip companies, Small
& Mid Sized Businesses and International Development Organizations across
East Africa. Organizations that have engaged Sam have developed new revenue
streams, experienced increased sales, developed professional sales teams and
increased returns on their sales and marketing expenditure.
He
the author of the highly acclaimed novel The Guy Who Fired His Boss, which
is a book showing how to evaluate a business idea, design it into a business
and build a successful business venture. He has contributed articles to various
business publications including Business
Daily, Marketing Africa, and Selling Power East Africa among others.
He
holds various qualifications including a Degree in Marketing from University of
Nairobi and Executive Diploma in Marketing from Marketing Society of Kenya.
To Register for the course contact Kendi
Tel: +254 20 801 26 27
Cell: +254 711 671 843
+254 772 12 52 79
Email: kendi@growthpartners.co.ke
Tuesday, 24 May 2016
Banned: Now Lectures Prohibited in Delivery of Business Courses
A few years ago the major Kenyan hospitals banned the
prescription of cough syrups for kids in their facilities. Cough syrups by then
were among the most prescribed drugs in the country, especially for children
who had coughs. The hospitals observed that these medicines, though a big money
maker for them and the pharmaceutical firms, at best did not work and at worst
caused more harm than treatment.
Today Growth Partners is making a similar
declaration in relation to use of lectures as a way of delivering its training
programs. We can confidently say that lectures don’t leave the trainees any
better and hence companies are losing money through courses delivered through
lectures.
Lectures may be good in universities but that is where they
should remain. In fact, many learning experts have rated lectures as very lowly
when it comes to teaching adults anything.
Missing Customer
Expectations
What do you want from a training session? Whether sponsors
or a participants we have found out that our clients’ expectations fall into
three broad categories:
- Behavior and attitude change after the training;
- Ease of recall and practice of the lessons learnt at work ;
- Better task performance as a result of applying the skills and knowledge acquired in the training.
We have used these expectations to gauge the effectiveness
of our training programs, which have been at least 50% PowerPoint driven lectures.
We are embarrassed to concede that our content/presentation driven training
approach fall short of measuring up to these expectations. This is regardless
of the fact that our training materials and presentation approach is way much
superior to what other trainers offer. Most of our training clients have given
us raving reviews. Our philosophy has always been – don’t pay if you don’t get
value. So far we have not had a single client who has refused to pay because
they did not get value.
Unfortunately, this still has greatly missed on achieving
the key success measures of any training intervention, which can be summarized
in the expectations mentioned above. Our customers have been judging us on how
impressive we have been in presentations and mastery of content and
consequently missed on what matters most – impact post training. I still
maintain that we are great at making presentations and everyday we have refined
on our style and approach. We have invested time and money in the same.
Learning is not a
Spectator Sport
Our lectures have been highly refined in content. We have
always used top most subject experts to deliver the courses. We have impressed
the participants with our mastery of the subject. We have been passionate about
our areas and invest heavily to become better every day. However, regardless of
this we have been giving our customers a raw deal through the best PowerPoint
led lectures and presentations.
We have been mistaken to think training is a spectator
sport, where the star is the trainer and Growth Partners.
Lectures Strictly
Prohibited
That’s why effective today, we
are banning use of lectures in our programs. We will use PowerPoint only as one
of the visual aids, and not necessarily the most important of these aids as it
has been for a long time.
In line with this ban we are declaring the following
principles as the beacons to guide and direct development and delivery of our
courses:
2. We will consider those who go through our courses are learning partners, not participants. As a result every group will be invited to facilitate learning for we will become a learning community
3. We will no longer have trainers spewing knowledge and information to the learning partners but learning facilitators who will guide and direct the learners in the process of discovery and creation of knowledge, information and skills as well as application of the same
4. We recognize the unique learning preferences of the various people who attend our courses as well as appreciate learning best takes place when the whole person is involved in learning and as such we will design and deliver learning programmes using a variety of activities to involve as many senses as possible
5. People learn best by doing not hearing and watching. They will learn sales by selling, management by managing, leadership by leading and customer care by practicing it. As such everyone who partakes in our courses will need to practice as much as possible during the course what they have learnt.
Surest Way to Maximize ROI on Training Investment
We appreciate that by adopting
these principles, our work in preparation and facilitation will be more
demanding. We also recognize that many traditional organizations might still
want us to do training the old presentation/lecture way but, we will not waver
in ensuring that we stick to these principles. We will be committed to them because
it will help unlock the full learning potential of those who come to our
courses.
We also believe in that the only
justifiable reason for us to be in business is to give more value than we are
paid for and thus by being faithful to these principles we will maximize
returns on training investments made by organizations and individuals that pay
us to improve skills and performance of their people.
Our lead consultant has taken a
very intensive course led by a leading American Accelerated Learning Expert on
how to develop and deliver courses that will transform the participants. With
the lessons learnt and many materials acquired in the process we believe we
will give the best value for money for all those who will be trained by us.
We note that although all the
respectable hospitals do not prescribe cough syrups to kids many pharmacies and
small clinics continue to stock and sell them. The reason for this is that old
habits are hard to break. We expect the same from those who are stuck to being
prescribed to lectures. But if they give us a chance we will show a very
different approach.
Tuesday, 3 May 2016
Hire Now Pre-Selected, Trained Sales Executives at No Cost
You can now have access to a pool
of high aptitude, driven and trained sales executives who start delivering
sales results within the shortest time possible.
Over the last 6 years we have developed
and proven tools that measures a person’s sales aptitude and have had over 70%
success rate in identifying a great candidate from average people. Since 2008
we have developed some of the cutting edge sales training solutions and we have
identified the essential sales competencies that a candidate needs to excel in
sales. We have also developed various tools that have aided some sales people
manage themselves so as to perform at their highest potential. All along employers paid to access these capabilities.
Now they have a choice to enjoy the benefits of all these with minimal
investment- actually Zero Cost.
Growth Partners has set up a Sales
Talent Academy. The objective of this talent academy is to source for young
people with a high aptitude for sales and have the right personality traits.
Once selected through our rigorous sales talent selection process, we equip
them with the essential selling skills and show them how to excel in a sales
position. Once they are ready for employment we make the candidate available to
reputable organizations for consideration.
Once a candidate is hired we
provide on-boarding coaching so as they can master the employers business
quickly, define a success path and start delivering results within the shortest
time possible. The new hire will have access to our all sales expertise till.
To get the candidate who is best
cut for sales we use 2 of our proprietary psychometric tools:
§ Sales
Aptitude Test
§ Sales Behavior Profiler
These tools removes subjectivity,
guesswork and impact of halo effect in determining the appropriateness of a
candidate for a sales role.
As an employer you will end up with
a sales executives who:
§ Settle
quickly in their role and start producing within the shortest time possible;
§ Will
consistently achieve their targets;
§ Require
minimum supervision in their work;
§ Determined
to succeed self-motivated, confident,
resourceful, assertive and
decisive
§ Highly confident and enthusiastic in their
job;
§ Cope well with frequent frustration,
rejection and stress.
§ Will persevere in finding solutions to
difficult problems in their work;
§ Are resilient and rebound quickly following
defeats which are common in sales;
§ Are unlikely to be undermined by off-the job
problems;
§ Are energized by success to seek out more
challenges and opportunities.
§ Believe success is achievable
Our goal is to get, develop and place candidates who can end up in the
top 20% of sales producers in their organizations.
The cost of all this work will be
catered for by the candidate through the recruitment fee which will be paid from
the candidates earning.
Previously, we have charged
organizations for the recruitment process (without the training and on-boarding
support) equivalent to a month salary of the candidate.
To learn more on how to engage a
high performance sales candidate please email us on info@growthpartners.co.ke or call
+254 20 8012627.
Wednesday, 27 April 2016
How to Get the Most out of Psychometric Tests
What has been interesting is that the more the employers turn to psychometrics tests candidates are turning these tests into exams to be passed. Candidates have called us asking for coaching session on psychometric tests while some firms offer practice sessions for them.
The challenge for you as an employer then is to ensure that you get the right results from the tests rather than those that have been influence by a candidate who is keener to say what they hope you want to hear than being honest.
As a firm that uses psychometric tests in sales people selection we have learnt a few lessons that I’m happy to share.
A test is as good as what it seeks to measure. The user of psychometric test need to be clear what the test measures and whether what it measures is relevant to performance in the role. For example if a test measures whether someone is an introverted or extroverted you need to ask yourself whether these factors are essential for the role you are filling.
Secondly, you need to be sure that the test can validly pick out these factors. The simpler and straight forward a test is the more likely it is to be manipulated by the candidate. Great tests are expensive because they are costly to develop, administer, analyze and interpret. While there are many computerized systems to do the analysis in most cases the best interpretation is done by a human being.
Psychometric tests are great in giving an objective representation of a candidate. However, they should never be used alone to make a selection decision. No one can talk of a test that is 100% fool proof. But the administrator should have validated the test to a point where they can talk of their error margin and demonstrate whether that is acceptable. The conventional interviewing should seek to validate the outcomes of the psychometric tests.
When we test for various aspects of sales aptitude and sales behavior tendencies we use oral interview that is structured to validate the tests results. This greatly improves our success rate in hiring great candidates using these tests.
We have seen candidates who have all the right qualifications, credentials and demeanor come out weak in the tests. The decision then becomes whether to ignore the test results and go with the impressive resume. Some employers have opted for the resume. Most of them regret making this decision. Our suggestion then has been – ignore the test results only with good reasons.
Wednesday, 13 April 2016
Benefit from The Launch that Never Happened
When we printed The Guy Who Fired His Boss we had planned for a grand launch. We had planned to give away a hard back edition of the book. The launch never happened.
However, the hard back books were already printed and shipped into Kenya. These hard-back copies were not intended to be put in the market for sale but shared with special people. They will still not be put in the book stores because their price is a bit high and they wont sell given the price competition from the soft back edition.
But you can get a copy of this hardback edition from me. I need to create storage room in the house urgently. I'm therefore offering the hard-back edition of The Guy Who Fired His Boss for Kshs 1200 for 2 Copies ( In the market each copy would sell for Kshs 2300).
If you want to take advantage of this rare offer inbox me your interest and we will send the copies to you wherever you are in Kenya. or email kendi@growthpartners.co.ke/ +254 20 8012627
Tuesday, 22 March 2016
Is your Sales Force Prepared for the Tough Sales Battles?
You don’t send out an army for
critical operation unless you are certain that the personnel are well equipped
with motivation, skills and tools to do the job. Unfortunately many sales
people sent out every day to generate and convert opportunities into sales are
not equipped to do the basics of the job leave- alone achieving the targets
given to them. Many of them have no idea of what they are expected to produce
and a bigger population do not know how to deliver what their bosses demanding
of them.
At the end of every month, managers
and sales people are frustrated with the numbers. As a result the following month
starts with demands and threats from managers and promises from sales people
which over time culminate with firing and resignations.
New sales people and managers are
hired and the cycle begins again. Deep down everyone hopes this is a different bunch
but, at the end of it reality dawns that the business is stuck at the same point
it was with last group of sales people. What is the solution to this vicious
cycle?
You need to develop the capacity of your
team to be equal to the task you expect them to perform. The bigger the tasks
the bigger the capacity required to undertake it. To build this capacity, you need
to develop the team by giving them the best training, coaching and motivation.
Training gives people knowledge,
skills and techniques to perform; coaching gets them to convert the knowledge
into performance, behaviors and habits; and motivation is the fuel that gets
the people to do it out of their own volition. Lack of any of these three aspects
greatly lowers the capacity of the sales person to perform.
Growth Partners focuses on building
ideas, solutions and products that address these three aspects in a sales
person and team. We have training courses that fire up sales people into action
and show them how to transform that effort into results. We have helped dozens
of ordinary sales people transform into high producing sales professionals. We
have also worked with tens of sales managers and organizations as they build an
environment that allows and encourages sales talent to flourish.
We have coached, guided and mentored individual
sales people and their managers, as well as set-up strategies and structures
that draw out the full of their potential. We have helped many people discover their
sales strengths and guided them on how to make these strengths work for them.
We have assisted many firms discover where the main performance constraints are
and walked with them as they focus on addressing and removing these bottlenecks that
stop them from becoming better organizations.
We help sales directors and managers,
sales people, business leaders and HR Managers through open and in-house
training programs, sales growth strategy formulation and execution, coaching
among other services designed to help you achieve your sales goals.
Whatever sales challenge you are
experiencing in your organization or career, plan to have a conversation with
our sales consultant and see if we could help. Our passion is to see your
problems solved.
Register now for the sales mastery course.
Register now for the sales mastery course.
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